http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/ Frequently wrong, never in doubt Fri, 20 Nov 2009 10:11:18 -0600 http://wordpress.org/?v=2.8.5.2 hourly 1 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115199 wwds Thu, 15 May 2008 14:05:53 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115199 I actually like ours at JOBDIG...'because everyone should dig their job.' Not as simple, perhaps, but it does say a lot in a few words. I think the best kicker texts come from ONE person, not a committee. I actually like ours at JOBDIG…’because everyone should dig their job.’ Not as simple, perhaps, but it does say a lot in a few words. I think the best kicker texts come from ONE person, not a committee.

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115128 Working Girl Sat, 10 May 2008 20:30:50 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115128 Oooh. This is cool. Oooh. This is cool.

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115110 stj1x Fri, 09 May 2008 13:57:43 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115110 Design applies to everything...products, computer code, advertising, copy. I like Nike's "Just Do It" as it cuts straight to the point...very powerful message that embodies their brand. My father-in-law has a great saying..."that grass seed isn't going to grow while it is in the bag" and Nike's "Just Do It" is a shorter way of saying that. Design applies to everything…products, computer code, advertising, copy. I like Nike’s “Just Do It” as it cuts straight to the point…very powerful message that embodies their brand. My father-in-law has a great saying…”that grass seed isn’t going to grow while it is in the bag” and Nike’s “Just Do It” is a shorter way of saying that.

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115107 wwds Fri, 09 May 2008 11:15:13 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115107 Can't you just imagine the scene in the boardroom, however, as the agency presented this concept to the top guys. All of us get so wrapped around the axle with all our product features--"you don't mention our anti-crumple feature!"--that we miss the opportunity to break through the clutter with a dagger of an idea. Apple's IPOD is one of the best, today, with the dancing silhouettes...what are others? Can’t you just imagine the scene in the boardroom, however, as the agency presented this concept to the top guys. All of us get so wrapped around the axle with all our product features–”you don’t mention our anti-crumple feature!”–that we miss the opportunity to break through the clutter with a dagger of an idea.
Apple’s IPOD is one of the best, today, with the dancing silhouettes…what are others?

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115095 Conrad Thu, 08 May 2008 16:09:14 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115095 In programming, we give this type of thinking the highest accolades. We don't praise complexity, we praise elegance. In programming, we give this type of thinking the highest accolades. We don’t praise complexity, we praise elegance.

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115072 wwds Wed, 07 May 2008 20:11:23 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115072 Yeah, I like this kind of clear,simple thinking that many people don't appreciate or recognize. Yet someone at the HAT COMPANY is undoubtedly wondering why they paid so much for so little copy. Yeah, I like this kind of clear,simple thinking that many people don’t appreciate or recognize. Yet someone at the HAT COMPANY is undoubtedly wondering why they paid so much for so little copy.

]]> http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/comment-page-1/#comment-115071 Conrad Wed, 07 May 2008 20:02:32 +0000 http://blogs.jobdig.com/wwds/2008/05/07/its-the-hat-from-the-school-of-less-is-more-advertising/#comment-115071 That's brilliant! That’s brilliant!

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