The headline reads: Need a Good Story? This is an ad for a bookstore, in London I think. As I have said in past posts, the ability to tell stories often separates great salespeople from average ones…and, generally, people who are engaging and people who are boring not.
Second point, if you need a jolt of creative energy, find some magazines, preferably old ones with pictures and browse through them. Seeing this ad, for example, how can one NOT be a bit more creative?
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