Diggings

A blog by Toby Dayton

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Archive for September, 2008

The Best Web Ad I’ve Ever Seen

At the same time that Microsoft aborted its Seinfeld-Gates marketing campaign after just a few commercials (more proof that Ballmer and his team have no clue what they’re doing), Apple started running what is arguably the best online ad campaign to ever hit the web. I am not sure where else the ad is running, [...]

This Is Why I Love Advertising…

With the deluge of bland, forgettable, annoying, and irrelevant advertising that bombards us from every direction these days, it’s a rare thrill to see a great ad. The new Geico ads running on TV make laugh out loud every time I see them. Everything about this campaign works perfectly. They are absolutely brilliant, not to [...]