Diggings

A blog by Toby Dayton

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Archive for the 'Online Advertising' Category

35 of 37 Industries Show Increase In Job Listings On LinkUp In August

Continuing yesterday’s post about LinkUp’s encouraging jobs data for August (in which 49 states reported an increase from July in the total number of job listings), there is equally encouraging news on an industry by industry basis. In August, 35 of 37 industries showed an increase from July in the total number of job listings [...]

Dailies Love Digging Their Own Grave

Not surprisingly, there’s been a ton of news of late surrounding the daily newspaper industry, but the summary of it all is that as bad as things are for the dailies, these businesses are incredibly gifted at finding new, imaginative ways to make things even worse.
• Newspaper revenues are down 29%, and papers around the [...]

Case Study For Excellent Use of Facebook And Social Media In Recruiting: Hyatt Hotels and Resorts

Since LinkUp launched its Facebook app last week, I’ve spent more time than usual looking at the ways in which companies are leveraging Facebook (and social media in general) in their recruiting efforts. There are some outstanding examples of best practices and companies are really doing some amazing things. One such company is Hyatt Hotels [...]

New York Times Highlights Job Scams

More so than any other large media company, the New York Times is doing a phenomenal service for the unemployed by prominently highlighting the job scams that prey on job seekers. Over the past few weeks, the Times has run a number of stories that describe the most common job scams and ripoff services that [...]

New Facebook App From LinkUp Allows Companies To Publish Jobs From Their Corporate Website On Their Company’s Facebook Page

LinkUp just released a new Facebook application that allows companies to fully and effectively leverage the power of the world’s largest social network in their recruiting strategies. The app (which can be found here), called ‘Current Jobs At Our Company,’ allows companies to publish jobs from their corporate website to their company’s Facebook page. The [...]

Indeed’s Business Model

As a continuation to yesterday’s post about Indeed, I wanted to highlight in further detail a portion of the interview with Indeed’s CEO, Paul Forster. Later in the same interview, a question was asked by Jason Alba of JibberJobber regarding Indeed’s revenue model. By far the most discerning question of the day, Jason asked, “I [...]

Answers For Newspapers Are Starting To Emerge

Taking a few weeks off from posting the latest headlines concerning the plight of the dailies has created a massive backlog of items to list. I am not sure if the pace of noteworthy events is accelerating or if it just seems that way due to my short hiatus, but I have about 3 blog [...]

Stay Away From Sites That Charge A Fee For Recycled Job Listings

Thanks to Chris Russell of JobBoarders for organizing a really entertaining discussion yesterday on a variety of topics relating to the job board industry. Also participating were Joel Cheesman, Eric Shannon, and Joe Stubblebine.
During the conversation, I went off on a slight rant (not quite meds-worthy in my mind, but that might be up for [...]

NYT Must Be Reading Diggings…

It has to be the case that the New York Times is reading this blog. The story they ran yesterday on the front page was my #1 prediction for 2008. Either that or they’ve been reading Alan Mutter’s blog, or tweets from themediaisdying or any of the other countless blogs, articles, industry analysts, pundits, experts, [...]

Media & Daily Newspaper Headlines

As usual, I have fallen behind on my posts and am resorting to the easy (and somewhat lazy) tactic of posting headlines that caught my eye over the past few weeks.
• As if print media didn’t have it tough enough these days, distributors are clamoring for a price increase to get magazines onto the newsstands. [...]