Diggings

A blog by Toby Dayton

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Archive for October, 2006

Monster Signs Another Deal With a Local Daily Paper

Last week, Monster announced that it had signed a deal with the Akron Beacon Journal by which Monster will power the jobs section of the daily paper’s web site, Ohio.com. Monster will be replacing CareerBuilder as the co-branded jobs partner on the site. The deal is Monster’s second such agreement with a local daily newspaper, [...]

We All Need To Help Prevent Online Scams

As everyone well knows (or should), online job boards are one of the most lucrative places for identity thieves to troll for victims. Posting fake jobs, sending emails to job seekers from supposed employers, and poring through resume databases to search for personal information are just a few ways in which criminals are stealing identities. [...]

Monster CEO Resigns Over Options Scandal

The CEO of Monster, Andrew McKelvey, has resigned as a result of the options back-dating scandal that has plagued the company. McKelvey cited his inability to meet the demands of running the company while also devoting the hours required for the probe into the company’s options granting process. Given the fact that the probe is [...]

Ads On Grocery Conveyor Belts

Because of my never-ending fascination with random and obscure locations for advertising, I keep my eye open for stories such as the one in an August issue of Advertising Age which detailed the announcement by Kroger Stores that it was testing the placement of ads on the conveyor belts in its grocery stores. The technology [...]

Wal-Mart Closes ‘The Hub.’ What A Shock.

Just 10 weeks after it was launched, Wal-Mart has shuttered ‘The Hub,’ the retailer’s pathetic attempt to cash in on the social networking craze. The site was widely panned for both its overt promotion of Wal-Mart and its strict controls imposed on users. What a shock that a company like Wal-Mart, who is perpetually struggling [...]

Storm Clouds Over Daily Newspapers Are Getting Darker

In a Media Daily News article earlier this week, it was reported that a major U.S. retailer would be dropping 100% of its spending on freestanding inserts (FSI) with daily newspapers in the coming year. The prediction was made by David Verklin, CEO of Carat, at Media Magazine’s Forecast ‘07 conference in New York. Carat [...]

Dailies Are Dropping Like Flies…

The Tribune Co. announced that it has hired Merrill Lynch and Citigroup to advise the company as it considers ‘strategic alternatives.’ The announcement strongly indicates that Tribune will likely be selling some or all of its publishing and broadcasting assets. Last week, the company’s board met and named their legal counsel as well as a [...]